E-Book Information

Internet Business Model For Selling A Single, Unique Product


An e-book is a single, unique product. It's unique because no 2 authors can write exactly the same book since it will contain each author's own knowledge, personal experiences and other things not known to the other.

When you have a single, unique product, you can sell it directly off your SINGLE-PAGE web site. You want this page to focus on selling this single product. There'll be NO other links on this page except to your ORDER FORM.

Your main objective is to make the Prospect do one thing and one thing only - DECIDE whether to buy your product or not.

To achieve this goal, your web site will answer 4 simple questions in your Prospects' minds:

1. Why should I buy this PRODUCT in the first place?
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Show the BENEFITS that will go to HIM if he does.

He doesn't care what you think of it. He only cares what he can get out of it. If the benefits listed don't appeal to him, you'll have no sale. It doesn't matter how well you answer the next 3 questions if this first question is not answered.

If you've done a good job here in his mind, he'll then ask the next question.

2. Why should I buy it from YOU?
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If your product appeals to him, why should he buy it from you and not somebody else with a similar product?

You can do this by:

a) Demonstrating that YOUR product is really different
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Describe some of your contents that you know are not in your competitors' books. If it's different enough, you have a higher chance of being chosen.

b) Proving that you have CREDIBILITY
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Show your experience and qualifications. You can also include testimonials from your previous customers. Verifiable testimonials (those with web site addresses) have greater weight than those that simply states some initials and a place (for example, "J.R., Texas").

3. Why should I PAY you what you want for it?
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Prove to your Customer that your product is worth $1,000 to me, and I may pay $1,000 for it. However, tell me that you're willing to accept only $50 for it, and your customer's buying decision has just become easier.

This is called the "bargain" factor - and it's used all the time by savvy Internet Entrepreneurs. Of course, the VALUE your Customer is getting MUST be what you said it is, otherwise it wouldn't work.

4. Why should I buy it NOW?
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This is the final hurdle. Your Customer must be compelled to act NOW. If there's no urgency to buy from you when he's at your web site, he'll likely take his time to decide. He'll think, "I'll come back to this site later" - but almost always he won't. This is the case because there are usually other more important things occupying his mind than the thought of buying your book from you.

When he leaves without buying, you'll usually have lost him as a Customer. Thus pressuring him to act WHILE he's at your web site will increase your conversion rate.

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SUMMARY
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Your Killer Sales Letter must answer the above 4 questions very well for you to have any chance of a sale.

If you can't write, or have no product to sell, or have no programming or web designing or technical skills necessary to put up your Internet Business selling your own product - why don't you buy "Sen Ze's Mini-Encyclopedia of Low-Cost, High-Profit Internet Business Models"?

It comes with Master Resell Rights (thus you have an INSTANT PRODUCT) plus the Killer Sales Letter plus all other materials you need to help you set up your own Internet Business quickly (there's NOTHING for you to write for your web site)!

Click below NOW and be in business very soon after that. Sell just ONE copy and you've made back your investment!

Warm Regards,
Sen Ze

http://www.theebizmanual.com


MORE RESOURCES:

E-books don't furnish a room
Independent, UK - Sep 4, 2008
Estimates vary: some say that sales of e-books for the Kindle have doubled in a year, from six to 12 per cent of Amazon's total sales. ...


Do Ebooks, Legal or Not, Make You Buy Real Books?
Lifehacker Australia, Australia - 44 minutes ago
Popular author Stephenie Meyer put her eagerly-anticipated vampire genre sequel Twilight Sun on indefinite hold after copies of her rough draft showed up on ...


What's the story with ... e-books?
The Herald, UK - 5 hours ago
Books are about a lot of things. The way they look on shelves. The old receipt or shopping list slipped between the pages. The notes scribbled in the margin ...
Books: Slow start in the shops for Caxton's latest competitor guardian.co.uk
Ebook: The future of reading? Blackpool Gazette
all 3 news articles


e-books take weight of learning off the shoulders of students
Irish Times, Ireland - Sep 3, 2008
First year students Megan Toland and Theresa Andrews at Caritas College demonstrate the e-book. A GROUP of 18 secondary school pupils yesterday became the ...


The Bookseller (subscription)

Waterstone's e-books open for business
The Bookseller (subscription), UK - Sep 4, 2008
Waterstone's e-book store opened for business today (4th September), with around 7000 titles available from its website as e-books, including titles from ...


BooksOnBoard Promotes Fall TV Line Up with Specials on TV and ...
WebWire (press release), GA - 1 hour ago
From Dead to Worse, the latest in the series, rode BooksOnBoard’s eBooks bestseller list for two months. “Many of these shows are based on eBooks that have ...


Times Online

A library at your fingertips
Times Online, UK - Sep 4, 2008
The Sony Reader is the size of a small paperback, but has the capacity to store 160 electronic books (eBooks) and is simple to use. ...
Electronic book to go on sale The Press Association
Happy Ending For E-book? Sky News
all 14 news articles


E-Books a ‘Green’ Way to Read
JMU The Breeze, VA - Sep 3, 2008
By Caroline Cournoyer ,The Breeze Taking the lives of four million trees each school year, the textbook industry has not only made a dent in college ...


Stuff.tv

Only 13 per cent want eBook reader
Stuff.tv, UK - 14 hours ago
It seems that while eBooks and eReaders get more and more mainstream coverage, gadget fans are still wary of giving up their musty collection for something ...


YouCanMakeThis.com Turns the Internet Into A Comfy Quilt
PR Web (press release), WA - Sep 4, 2008
So you might be surprised to know that there's a website that exudes warmth, creativity and love… not to mention over 700 eBooks that teach children and ...

E-Books - Google News

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